04/01/2015
Brands running Loyalty Programmes need to focus on pushing Customer Engagement
Recent research published by Management Consulting and Information Technology services firm Capgemini and reviewed by…
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12/04/2014
Loyalty schemes becoming stronger with increased voucher use
Loyalty schemes are used by many retail companies all over the world, aiming to attract…
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11/25/2014
Mobile Technology making shopping even easier
Customers are increasingly using mobile and digital technology in most aspects of their lives, from…
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11/11/2014
Battle of the best Christmas TV ads
Last week saw the much anticipated unveiling of the new John Lewis Christmas advertisement. Since…
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11/04/2014
All we want for Christmas is to be told what to buy
Everything changes for shops at Christmas. New store opening hours, special offers, Christmas themed decorations,…
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